What is BIMI and how can I use BIMI?
- Anti-SPAM, BIMI, DMARC, eDM, email, email marketing, email reputation, email sender check, ESP, Franchising, trusted email sender, trusted sender
Zulu eDM customers that have already implemented DMARC will benefit even more when the BIMI project is released. The project is designed to help brand marketers promote the trustworthiness of their email domain especially when compared to other domains that are not trusted.
Being the first and only campaign platform and email service provider mandating DMARC we have significant experience to help all organizations benefit from this new initiative.
So how do you get started?
Step 1 is to implement DMARC and we recommend enrolling in our Trusted Sender Program
Step 2 implement the recommendations from your consultant when enrolled the program
Step 3 Register for the BIMI Beta Program
The Martech article can be found here Martech Article
The BIMI Standard is here. BIMI Website & Standard